Mercedes’ Smart ForTwo highly in demand in Canada
A successful smart division of Mercedes-Benz Canada recently delivered its 10,000th Smart ForTwo to Mr. Bryan Moul of Vancouver, British Columbia. This important milestone happened two months before Smart’s 3rd anniversary in Canada.
He said, “This is the first new car I have ever bought. I wasn’t expecting the smart fortwo to attract this much attention - everywhere I go, people want to look inside and ask all kinds of questions. Earlier today, two ladies stopped me outside a coffee shop; they wanted to look in the back to see if their golf clubs would fit, one of the women actually climbed into the driver’s seat!”
President and CEO Marcus Breitschwerdt said, “A three-fold volume increase versus our original objective is a tribute to the power of the car and what it stands for. While the Canadian launch of smart was timely, it was the Canadian car buyer who was receptive to the concept and had an open mind towards a revolutionary 2.5 meter car that made a difference. Not coincidentally, the smart car’s slogan is “Open your mind.” We knew that the smart would dramatically change the landscape of intelligent mobility in our country and less than three years after the launch, there is no doubt that it
has.”
A new generation of smart ForTwo is scheduled to arrive in Canadian showrooms in November. The vehicle will offer additional comfort and agility and will again set new standards in safety and ecology. It will feature a host of advances that complement a dynamic and more aggressive look designed to enhance the lifestyle, practical needs and personal style of the customer.
The tridion safety cell, esp(R), brake assist, active safety systems, advanced seats with integral seat belts, full-size driver and passenger airbags, side airbags and head/thorax side airbags are some of the key safety features offered on the second generation models.
The smart has been redesigned with a new, more powerful gasoline engine and better acceleration and higher maximum speed without compromising a top notch fuel economy. Its longer wheelbase and wider track and stance make for a more comfortable ride.
Its lower emissions and fantastic fuel consumption combined with 100% recyclable body panels make it the ideal choice for consumers who are conscious about making a difference. The smart will continue to be manufactured in Hambach, France — an energy-saving, eco-friendly production environment.
Marcus Breitschwerdt further comments, “The 10,000th unit sold in Canada symbolically represents the transitional point between the end of the first generation of the smart ForTwo and the beginning of the next generation. With consistent monthly sales volumes, the first three years have been nothing short of amazing. While the smart is still causing a lot of excitement three years after its launch, we’re convinced that the best is yet to come.”
He adds, “The smart ForTwo is fun to drive, functional, safe, affordable and socially responsible. For many years now, the smart brand has been the quintessential expression of urban mobility in most markets around the world.”